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October 2025 Regional Meeting

  • 16 Oct 2025
  • 8:00 AM
  • 17 Oct 2025
  • 11:00 AM
  • Sonesta Charlotte Lower South End, Charlotte, NC

Registration

  • Each Bronze sponsor will receive the following:
    Marketing space (or table) and includes 1 attendee fee
    Sponsor profile listed on meeting materials and promotion throughout the meeting
  • Each Gold Sponsor will receive the following:
    marketing space/table at the event and includes 3 attendee fees
    Sponsor profile listed on meeting materials and promotion prominently displayed throughout the meeting
    Logo prominently displayed on the MSPCA website
    Promotion to members and logo prominently displayed before and after the meeting
  • Each Silver Sponsor will receive the following:
    Marketing space (or table) and includes 2 attendee fees
    Sponsor profile listed on meeting materials and promotion throughout the meeting
    Logo on the MSPCA website
    Promotion to members before and after the meeting

Register


     

In Partnership With RIA

MCRA OCTOBER 2025 REGIONAL MEETING


October 16-17, 2025 | Sonesta Charlotte Lower South End | Charlotte, NC


We're honored to partner with RIA for the

MCRA October Regional Meeting and bring you outstanding sessions from both RIA and MCRA and opportunities to connect and build your network.


MEETING AGENDA


Wednesday, October 15 | Sonesta Hotel | Lobby Bar

Optional Event

6-7pm Informal Gathering

(Then enjoy dinner on your own with friends and colleagues)


Thursday, October 16 | Sonesta Hotel Ballroom | 7am-4pm

All events on Thursday and Friday are included in your

meeting registration

7-8am Breakfast Buffet


8am   SESSIONS BEGIN

Turning Trends into Tools for a Stronger 2026 | 60-min

Guest Presenter:  Michelle Blevins, C&R Magazine

The 2024 C&R State of the Industry report, powered by KnowHow, uncovered major shifts in revenue trends, payment delays, hiring patterns, technology adoption, and restorer wellbeing. This session breaks down those insights—and blends them with supplemental data from trusted sources like Cotality, Verisk, and the RIA—to help contractors take strategic action.

From combating burnout and building recruiting pipelines, to embracing AI and improving cash flow, this session offers real-world steps restoration leaders can take back to their teams to stabilize and scale in 2026.

By the end of this session, attendees will be able to:

  1. Identify the top trends impacting restoration businesses and their implications for the next 12 to 18 months.

  2. Analyze and benchmark their company performance against national averages in growth, pay, tech adoption, and payment timelines.

  3. Apply actionable strategies to improve business development, collections, hiring, and employee retention.

  4. Evaluate opportunities for strategic differentiation through technology, market specialization, or CAT-readiness.

  5. Create a 90-day action plan to address one area of risk or opportunity in their business.


Restoring Balance: A Strategic Update on RIA's Carrier Relations Advocacy | 60-min

RIA Guest Presenter:  Mark Springer, Restoration Advocate, Carrier Relations

Join Mark Springer, RIA's Advocate for Carrier Relations, for a timely and in-depth overview of the Restoration Industry Association’s groundbreaking work in insurance carrier advocacy. This session will unpack the strategic initiatives underway to address the most pressing challenges restoration contractors face in their work with insurers—including extended payment delays, communication breakdowns, claim review inefficiencies, and more.

Drawing on insights from direct interviews with industry leaders and data from RIA’s national survey, attendees will gain an inside look at the roadmap for change, including how RIA is building dialogue with carrier organizations, identifying top-priority advocacy issues, and setting the stage for long-term reform.

Whether your company works directly with carriers, navigates TPA networks, or operates independently, this session will equip you with a clearer understanding of the challenges, the strategy, and how you can be part of the solution.


12n - 1pm   Lunch and Network with Sponsors


MCRA Business Meeting and Board Elections/RIA Update | 30-min


Avoid the Trap: Don't Be an Accidental Public Adjuster | 30-min

Member Presenter:  Katie Smith, PHC Restoration


S700 Standard: Top 7 Takeaways Business Owners Should Know

Member Presenter:  Josh Smith, PHC Restoration


Leadership in AI: Simplifying AI Adoption and Identifying Obstacles to Growth | 60-min

Guest Presenter:  Jim West, Work Wonders

Jim will explore how to create leadership in AI:

  • Specific challenges you're having in adopting AI in your business
  • Define the 3 types of AI adoption (simple AI assistants, pre-built tools/agents and custom AI agents)
  • Four steps to smarter growth


Thursday Evening Networking Event | 6-9pm

Join us for cocktails, dinner and golf and some great networking at Top Golf!



Friday, October 17 | Sonesta Ballroom | 8-11am

Breakfast Buffet   8-8:30am

Building a Business of Legacy | 120-min

Guest Presenter:  Mark Springer, Principal, Ortus Advisors

Most business owners will exit their company—voluntarily or not—but few are truly prepared. In this high-impact two-hour workshop, Mark Springer draws on decades of entrepreneurial leadership and firsthand exit experience to introduce a powerful new paradigm: exit planning not as an afterthought, but as a core business strategy.

Attendees will explore the “Value Acceleration Methodology,” a proven framework for aligning business, personal, and financial goals to increase enterprise value, reduce risk, and ensure transferability. From understanding the three critical owner gaps to navigating internal and external transition options, this session equips participants with the tools and mindset needed to build a business that’s always ready—valuable, transferable, and deeply rooted in purpose.

Whether you're years from an exit or approaching one soon, this workshop offers strategic insights and actionable steps to help you turn success into significance.


Adjourn   11am


MEETING LOCATION

Sonesta Charlotte Lower South End

5700 West Park Drive

Charlotte, NC 28217

(704) 527-9650


Hotel Room Information

We have reserved a limited block of rooms at a discounted rate of $129 at the Sonesta Charlotte Lower South End. Please use the link below to book your rooms.

MCRA October 2025 Regional Meeting


Thank you, Sponsors!

                                         

     


Karen Clendening

Executive Director
Office: (727) 735-3232

Email: director@midsouthcra.org

Address:
5603-B West Friendly Ave.

PMB 289

Greensboro, NC 27410

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